Hilton Worldwide (NYSE: HLT) introduced Digital Key, an all-new feature of the Hilton HHonors app, providing the loyalty program's members more choice and control over their entire travel experience. Digital Key now gives frequent guests the option to bypass the hotel check-in counter and access their rooms, as well as any other area of the hotel that requires a key, directly via the Hilton HHonors app on their smartphones.
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