The world's leading travel trade show is celebrating its anniversary with 50 trips around the world – the current head David Ruetz meets Dr. Manfred Busche, who started ITB Berlin
It is now 50 years since the world's leading travel trade show was launched and celebrations are under way with a major anniversary campaign. Its slogan is “From Berlin with Love“. In cooperation with airberlin 50 ambassadors of ITB Berlin are travelling to 50 destinations around the world where they are meeting 50 representatives, all of whom have interesting, fascinating and unusual stories to tell. The individual visits to places around the world can be followed by visiting www.itb50.com, where each week new stories will be published. All of these encounters will be recorded in a book, to be presented at ITB Berlin 2016.