The March Marketplace (MAMA) will take place on 16th and 17th of March 2015. This is the 7th year that ETOA has organised a UK & Ireland workshop. It is already set to have a record number of branded inbound operators represented and attending. The number of buying companies registered is already more than 100% up on this time last year. We have purchasing managers for such leading brands as ACIS/AIFS (UK), ANA Sales, ANA Corporate, Brendan Vacations, Contiki, Cosmos, Europamundo Vacaciones, Gate 1, Globus, Go West, Grand European Tours, HIS, Insight Vacations, JTB, Newmarket Holidays, Ramblers Worldwide Holidays, Shearings Holidays, Trafalgar, Superbreak and Cox & Kings.
Martine Ainsworth-Wells of ETOA said, “I think what is attracting them is the fact that we are having two specific days concentrating on distinct areas of appeal: we have one day devoted to London, and another day concentrating on regional UK and Ireland. This enables the big contracting organisations to deploy their specialised buyers, and for them to know that they will get suppliers relevant to their needs. They are particularly interested in new product: experiences and accommodation that enable them to differentiate their offer.”
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