—New Visual Brand Includes Two New Typefaces and New Custom Iconography—
NYC & Company, New York City’s official destination marketing organization, today announced the organization’s visual rebrand, including the launch of the newly rebuilt and reimagined NYCgo.com—the trusted, authentic and centralized five-borough tourism resource. New elements of NYC & Company’s brand overhaul include two custom typefaces, more than250 custom icons and a custom color palette, all inspired by New York City’s vibrancy, energy, diversity and legacy. For videos detailing NYC & Company’s rebrand, please visit nycgo.com/relaunch.
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