Tourism Ireland has signed up as a key partner for ExploreGB, VisitBritain’s new annual flagship international event, which will debut at Ascot Racecourse in February 2015.
The aim of ExploreGB is to showcase Britain and the island of Ireland to the largest possible audience of international buyers, resulting in additional itineraries and brochure pages. British and Irish tourism suppliers and destinations attending the event will have the invaluable opportunity to meet and do business with up to 250 carefully selected international travel buyers from over 37 countries, including Germany, Brazil, China and the US.
Tourism Ireland joins other ExploreGB partners including the tourism trade association UKinbound, as well as regional tourist boards VisitEngland, VisitWales, VisitScotland and London & Partners.
Over 150 British tourism suppliers have already registered for ExploreGB 2015, including hotel groups, transport companies, visitor attractions and retail outlets. Tourism Ireland also expects a strong contingent of suppliers from the island of Ireland to sign up.
Tourism Ireland joins other ExploreGB partners including the tourism trade association UKinbound, as well as regional tourist boards VisitEngland, VisitWales, VisitScotland and London & Partners.
Over 150 British tourism suppliers have already registered for ExploreGB 2015, including hotel groups, transport companies, visitor attractions and retail outlets. Tourism Ireland also expects a strong contingent of suppliers from the island of Ireland to sign up.
VisitBritain’s aim is to increase ExploreGB 2015 delegate attendance year on year to reach over 500 buyers - and an equal number of Great British and Irish product suppliers - by 2020. To encourage growth, the event has a tiered pricing structure, giving SMEs either new to international marketing or wishing to expand their exposure overseas the opportunity to attend at an attractive cost. Prices start from just £795 for the 2-day workshop.
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